ℹ️ This post is based on official information from Olive Young (official site), Olive Young Global and the CJ Olive Young Newsroom, and is updated when details change.
This post is part of the Coupang Partners program, and we may earn a commission from qualifying buys.
Olive Young’s autumn sale (8/30–9/5) is already over, and the Sanrio Characters ‘City Log’ collab ends on September 30. The big Olive Young Sale has usually come around once a quarter, so there probably won’t be a major sale in October. As of September 26, the dates for the next one haven’t been announced. That makes the monthly ‘Olive Young Day’ and the daily ‘Today’s Special’ deals the realistic things to watch this month. Below you’ll also find the new skin analysis service in the app, the Global Mall best-seller ranking, and the K-beauty staples that keep selling.
📅 Last updated: 2026-09-26 | Updated every Wednesday
📝 Reviews at a Glance — What Shoppers Say About Olive Young Favorites
💧 Torriden DIVE-IN Serum — ⭐ #1 serum at Olive Young two years running
✅ Light, non-sticky hydration, absorbs fast, no irritation on sensitive skin
⚠️ Not enough on its own for very dry skin — pair it with a cream
💬 “My first pick for anyone new to serums. A safe choice for every skin type.”
✨ Biodance Collagen Mask — a viral hit worldwide
✅ Instant glow and firmness, turns clear as it absorbs, doubles as a sleeping mask
⚠️ About ₩5,000 per sheet adds up; oily or acne-prone skin should watch for clogged pores
💬 “Worked so well after just one use. Really happy with it.”
💄 Peripera Ink Mood Glowy Tint 05 — the go-to glossy tint for cool tones
✅ A cherry shade you won’t find elsewhere, dewy shine, doesn’t clump
⚠️ Doesn’t last very long, and the stain is very strong — you’ll need a remover
💬 “The color is one of a kind. A pretty cherry I’d recommend to anyone with cool undertones.”
🎭 Mediheal Essential Mask — ⭐ 4.5/5 (Glowpick)
✅ Good value at ₩800–1,200 per sheet, plenty of essence, 7 types for different skin concerns
⚠️ Less instant effect than premium masks — better for steady daily care
💬 “Full marks when you consider the price.”
🪞 CLIO Kill Cover Cushion — ⭐ 4.2/5 (Glowpick, 192 reviews)
✅ Light but covers well, semi-matte finish, works for both oily and dry skin
⚠️ Oxidation varies by person — test your shade with a sample first
💬 “Keeps the coverage but the texture is light and moist.”
※ Rating sources: Olive Young Awards, Glowpick, Unpa (as of 2026.09.21). Results vary from person to person.
Olive Young in October at a Glance
| Event | Dates | Status (as of 9/26) |
|---|---|---|
| Autumn Olive Young Sale | 8/30–9/5 | Ended |
| Sanrio Characters ‘City Log’ collab | 8/30–9/30 | Ends 9/30 |
| ‘OLIVE YOUNG CITY TOUR’ pop-up at Olive Young N Seongsu | 8/30–9/30, 10:00–22:00 | Ends 9/30 |
| Launch perks for the in-app mobile skin analysis (Skin Scan) | Until 9/30 | Perks end 9/30; the analysis service keeps running |
| Olive Young Day (extra membership perks) | Around the 25th–27th of each month | October dates: check the official notice |
| Next Olive Young Sale | TBA | Has usually run around March, June, September and December. Check the official notice for dates |
※ The Olive Young Day and Olive Young Sale cycles are based on a summary from the Korean beauty community Unpa, not an official schedule.
Olive Young × Sanrio Characters City Log — Ends September 30

The Sanrio Characters collab, with 321 products from 81 brands, ends on September 30. Its packaging paired Sanrio characters with local specialties from 12 regions, including Gangneung, Gongju, Busan and Jeonju. The gifts with purchase for each spending tier (a regional Hello Kitty fan, and Hello Kitty containers in a school uniform or hanbok) are limited, so they stop once they run out.
🆕 ‘OY CITY’, 1F of Olive Young N Seongsu — The hands-on pop-up ‘OLIVE YOUNG CITY TOUR’ runs until September 30, 10:00–22:00. There’s the ‘OY City Tour Bus’ where you steer an RC car, the ‘Olive Playlist’ where you collect stamps by tapping NFC tags around the store, and a photo booth whose AI kiosk picks the character that suits you.
👶 Kid tip: Kids especially love the stamp hunt and the RC cars. If you’re going to be around Seongsu on the last weekend, it’s worth stopping by.
Worth Trying in October — ‘Skin Scan’ Skin Analysis in the App
On September 15, Olive Young added a mobile skin analysis feature to its app. It brings ‘Skin Scan’, which used to work only on dedicated in-store devices, to your phone. After a short questionnaire, you take a photo of your face or choose one you already have, and AI analyzes your skin type plus pores, pigmentation, hydration, oil and wrinkles item by item. It then suggests products for your concerns and a routine from cleansing to sun care.
You can get to it through the ‘Skin Scan’ icon on the app’s home screen or in the ‘Olive Young Store’ tab at the bottom. The launch discount and the free in-store trial kit end on September 30, but the analysis itself stays available. Olive Young says it will add a ‘skin change report’ and personal color analysis step by step within the year. Skin tends to act up when the seasons change, and checking it once before you shop makes it much easier to decide what to buy.
Olive Young Global Mall Best Sellers (checked 9/26)
These are the top 10 by orders on Olive Young Global, the online mall used mostly by overseas customers. It gives a good sense of what foreign visitors are looking for. Prices and discounts change often, so they aren’t listed here.
- Mediheal Madecassoside Essential Mask (Blemish Repair), 10-sheet set
- Dr.Althea 345 Relief Cream 50ml set
- S.NATURE Aqua Squalane Moisturizing Cream 60ml set
- Celimax The Vita-A Retinal Shot Tightening Booster 15ml set
- Anua PDRN Hyaluronic Acid Capsule 100 Serum 30ml set
- Abib Mild Acidic pH Sheet Mask Honey Fit, 10 sheets
- S.NATURE Aqua Squalane Full Routine Set
- BIOHEAL BOH Probioderm 3D Lifting Cream 50ml refill set
- AESTURA AtoBarrier365 Cream set
- Torriden DIVE-IN Hydrating Volume Eye Patches, 60 patches
Most of the top spots are moisturizing and barrier creams and sheet masks. With the air getting drier, demand seems to be shifting toward hydration.
Must-Have K-Beauty Best Sellers for Foreign Visitors


Skincare that foreign tourists at Olive Young keep buying includes the Torriden DIVE-IN Serum, Mediheal sheet masks and Biodance masks. On the makeup side, the CLIO Kill Cover cushion and the Whoo cushion glass are the long-running favorites.
In autumn, PDRN (an ingredient derived from salmon DNA) and barrier products built on cica and panthenol come up a lot. As the gap between daytime and nighttime temperatures grows, more people look for products that soothe and hydrate at the same time.
According to CJ Olive Young, cumulative purchases by foreign customers at its offline stores in Korea passed ₩1 trillion as of August this year. That’s three months faster than last year, when the mark was reached in November. Foreign customers’ share of offline sales also grew from 2% in 2022 to 33% in August this year.
Tips — How to Save at Olive Young in a Month Without a Sale
Even without a big sale, the Olive Young app releases coupons all the time. Download them in advance and they apply right away when you pay in store.
‘Today’s Special’ features different items every day. If there’s something you’ve been meaning to buy, just checking once a day can make a real difference in price.
If you’re visiting from abroad, Olive Young Global is also a good option. It supports foreign languages and ships internationally.
💬 The Sanrio collab ends 9/30. We’ll add October’s Olive Young Day and the next Olive Young Sale dates here as soon as they’re announced. This post is updated every Wednesday.
💄 Recommended Products — If You’re Not Sure What to Buy


Peripera Ink Mood Glowy Tint
A tint with a clear, glassy shine. It goes on thin and doesn’t clump, so a gradient lip is easy. The stain is strong, so the color stays even after you eat.
💬 Some say it doesn’t last long, but the moist color payoff is its strong point.
🔥 The first thing to sell out during Olive Young Sales — the popular shade 05 (Eojjeol Cherry) is a must for cool tones

🎬 Which shade suits your personal color? → All shades compared

Biodance Collagen Real Deep Mask
A gel-type mask made by setting the ampoule into a sheet. Leave it on for 3+ hours and it turns clear as it absorbs. It also works as a sleeping mask.
💬 Lots of reviews say you can feel it firming as soon as it’s on.
💡 Cheaper as a set than in store — a must for hydration when the seasons change

Torriden DIVE-IN Low Molecular Hyaluronic Acid Serum
A daily serum that hydrates with a 5D hyaluronic acid complex. It’s light and fresh, so it suits most skin types. Contains panthenol, allantoin and madecassoside.
💬 Top pick for serum beginners. A steady seller that hydrates without irritation.
🌍 Over 13 million bottles sold — the #1 K-beauty serum among foreign tourists

Mediheal Essential Mask
#1 sheet mask for 15 years in a row, with 3.1 billion sheets sold. Pick from 7 types by skin concern, such as hydration (hyaluronic acid), soothing (tea tree), pores (rose PDRN) and barrier (ceramide).
💬 The signature K-beauty sheet mask that caught on overseas first.
🎬 Which of the 7 types suits your skin?
📦 The 10+1 sets are the best value online — the more you buy, the lower the price per sheet


CLIO Kill Cover Founwear Cushion
A cushion known for its coverage. It hides blemishes and redness naturally and finishes soft and matte. SPF50+/PA+++. Choose Founwear (matte), Mesh Glow (fresh glow) or Ampoule (moist) depending on your skin type.
💬 Gets both coverage and staying power — plenty of people use it instead of foundation.
🎬 Founwear vs. Glow — which suits your skin type?
🎁 Look for the sets with a refill — main product + refill is a much better deal
🛒 Sold Out in Store? — Tips for Buying Online
Popular items often disappear quickly from stores. Checking online stock and prices before you go can save you a wasted trip.
⚡ Buying tip
Popular shades and limited editions often sell out in stores within 2–3 days of a sale starting. Going from store to store with kids in tow is tiring, so it’s better to check stock online first.
| Product | Why buy it? | Check online |
|---|---|---|
| 💄 Peripera Ink Mood Glowy Tint | First to sell out during Olive Young Sales — 05 (Eojjeol Cherry) is a cool-tone must. Clear shine and a strong stain that lasts through meals | Check Lowest Price |
| 🧴 Biodance Collagen Deep Mask | Gel-type ampoule mask that turns clear in 3 hours as it absorbs. A must for seasonal-change hydration. Sets cost less than in store | Check Lowest Price |
| 💧 Torriden DIVE-IN Serum | #1 K-beauty serum among foreign shoppers, 13 million bottles sold. 5D hyaluronic acid for light, fresh hydration | Check Lowest Price |
| 🎭 Mediheal Essential Mask | #1 sheet mask for 15 years, 3.1 billion sheets sold. 7 types by skin concern. 10+1 sets are the best value online | Check Lowest Price |
| ✨ CLIO Kill Cover Cushion | The go-to coverage cushion, SPF50+. Pick matte, fresh glow or moist. The main product + refill set is a much better deal | Check Lowest Price |
※ Olive Young store prices and Coupang prices may differ. If you buy through some of these links, we may earn a small commission that helps keep this blog running.
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💰 Tax Refund Guide for Tourists
✅ Olive Young offers Tax Free shopping!
- Eligible: Purchase ₩30,000+ (about $22) with your passport
- Instant Refund: Get 7–10% off at Tax Free stores at checkout
- Airport Refund: Use airport kiosks before departure
- Tip: Look for the “TAX FREE” sticker at the entrance. Most tourist-area stores (Myeongdong, Gangnam) qualify!
📊 Korea vs. Home Country Prices — Popular K-Beauty Items
| Product | 🇰🇷 Korea | 🇯🇵 Japan | 🇺🇸 USA | Savings |
|---|---|---|---|---|
| Torriden Dive-In Serum | ₩16,900 ($12) |
¥2,980 ($21) |
$21.99 | ~40% off |
| Round Lab Birch Moisturizer | ₩18,500 ($13) |
¥3,300 ($23) |
$24.99 | ~45% off |
| Numbuzin No.3 Serum | ₩18,000 ($13) |
¥2,900 ($20) |
$19.99 | ~35% off |
| Beauty of Joseon Sunscreen | ₩12,000 ($9) |
¥2,200 ($15) |
$16.99 | ~45% off |
※ International prices are approximate (Amazon/Rakuten) and vary by exchange rate. Tax refund savings are additional.
📋 Sources
- Olive Young (official site) — sales, new products and prices
- Olive Young Global Best Sellers — Global Mall order ranking (checked 2026-09-26)
- CJ Olive Young Newsroom (2026.09.03) — Sanrio Characters promotion and Seongsu City Tour pop-up schedule
- CJ Olive Young Newsroom (2026.09.15) — mobile skin analysis (Skin Scan) service
- CJ Olive Young Newsroom (2026.08.31) — foreign customer sales pass ₩1 trillion
- Unpa community — Olive Young Sale and Olive Young Day cycles (unofficial)
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