| Item | Details |
|---|---|
| Place | ToyPlus Pangyo Pames Mall |
| Address | C2 Building B107, 17 Changeopro, Sujeong-gu, Seongnam-si, Gyeonggi-do (B1F) |
| Hours | Daily 10:30–20:00 |
| Phone | 031-753-9400 |
| Operator | Aurora World Co., Ltd. — 15 stores nationwide |
| Admission | Free |
| Stroller | Accessible — wide aisles |
| Parking | Pames Mall parking garage |
| Time spent | About 20 minutes |
| Total cost | ₩0 |
| Cost per hour | ₩0 |
| Recommended age | 3 to early elementary |
| Visit date | August 30, 2026 (Sat) |
ToyPlus at Pangyo Pames Mall is a toy store on B1F (C2 Building, B107). Open daily 10:30–20:00, free admission. Operated by Aurora World, a nationwide chain with 15 stores — positioned to fill the gap left by Toys”R”Us. Right next to Teenieping World Pangyo, so easy to visit together.
Where is ToyPlus in Pangyo Pames Mall?
B1F of Pames Mall. Walk out of Teenieping World (Hatchping World) Pangyo and it’s right there. No need to go looking for it — just exit Teenieping World and you’ll see it.
Park in the Pames Mall garage. Strollers fit through the aisles — they’re wide enough to push through.
What does ToyPlus Pangyo sell?
Think of it as a toy department store for kids. Where Toys”R”Us covers all ages, ToyPlus focuses on toddlers through early elementary.
Products on display:
- Teenieping (Heartping) series: Princess Surprise, Shooting Star, Golden Heartping — ₩6,800–₩55,800
- Pinkfong · Pororo · Robocar Poli: Aqua Sand, Waterpark Toy, character toys
- Wishcat · Bururu: Magic Cardphone, dolls, accessory sets
- LEGO: City, Minecraft, Ninjago — dedicated corner. Note: “LEGO coupon not accepted” sign posted
- Marvel · Nerf · Bruder: Marvel figures, Nerf guns, Bruder 1:16 trucks (boys’ section)
- Board games: Halli Galli, Island — Korea Boardgames products
- DIY / Crafts: Play-Doh, Makeit series, squishy toys
Prices range from ₩6,800 (small figures) to ₩55,800 (large sets). Overall felt more expensive than online. The store has a big-box feel like Costco, but the prices were not Costco.
Character displays for Pororo, Robocar Poli and others stand in separate rows. KIDULT ZONE direction stickers on the floor make navigation easy.
Teenieping corner. Princess Surprise ₩15,900, Heartping ₩6,800, Golden Heartping set ₩55,800. Price tags on every product make comparison easy.
Wishcat, Bururu and other girls’ character products take up an entire wall.
Board game corner. Halli Galli, Aqua Sand Waterpark Table (₩52,000), and Play-Doh side by side.
Dedicated LEGO corner. LEGO City and Minecraft series fill the wall. “LEGO coupon not accepted” sign posted — no discounts on LEGO.
Nerf guns and Bruder 1:16 trucks under a Marvel Studios banner. The boys’ section is closer to the Kidult Zone side.
What’s in the Kidult Zone?
Head toward the store exit and there’s a separate space. Labeled KIDULT ZONE, it has products for adult collectors.
- Gacha (capsule toy) machines — an entire wall of gacha
- Figures (anime and movie characters)
- Keeppley Sanrio blocks — ₩26,300–₩48,800
- Sports-related items
As parents with kids, it was more “nice to look at, nothing to buy.” If you collect figures, there’s something to see.
Gacha machines take up the entire wall. Capsules run ₩500–₩2,000.
Keeppley Sanrio character blocks. Hello Kitty, Cinnamoroll, Kuromi and more. ₩26,300–₩48,800. LEGO-compatible blocks with Sanrio licensing — appeals to kidult collectors.
How did our kids react?
We brought our older child and younger child .
Older child: Looked around but never asked to buy anything. Probably because they’d already had their fill at Teenieping World — with toys just sitting on shelves, interest faded.
Younger child: Walked through the aisles trying to touch things. Products on high shelves were out of reach, so no real issues.
We spent 20 minutes. Fortunately, no begging to buy. If your child must buy something whenever they see toys, think twice before going in.
Time and cost?
| Item | Amount |
|---|---|
| Admission | ₩0 |
| Purchases | ₩0 |
| Total | ₩0 |
| Time spent | 20 minutes |
| Cost per hour | ₩0 |
We stopped by after leaving Teenieping World, so it was 20 free minutes. If you have no plans to buy, it works as a free time-killer.
Insider tips
- Prices are higher than online. Look something up on Naver after seeing it in the store and you’ll see the gap. Likely pattern: browse offline → buy online.
- New member sign-up gets a 10% discount coupon. Sign at the entrance. Not worth it unless you visit often.
- Our kids didn’t beg to buy anything. No hands-on play elements — just products on shelves. Felt like adults browsing a department store. Results may vary by child.
- LEGO doesn’t accept coupons. “LEGO coupon not accepted” sign posted. The 10% membership coupon doesn’t apply to LEGO either.
- The Kidult Zone is basically a separate store. Connected space past the exit, with a completely different vibe from the main toy area. The gacha wall is worth a look.
- Keeppley Sanrio blocks are surprisingly pricey. ₩26,300–₩48,800. LEGO-compatible quality looks decent, but prices match LEGO.
- We probably won’t go back. Unless you’re interested in a specific brand, it’s a one-visit-and-done kind of place.
Who should visit?
Recommended:
- Families wanting to kill 20 minutes after Teenieping World
- Parents who want to see toys in person before buying
- Kidults who collect figures or gacha
Not recommended:
- Families with kids who must buy every toy they see
- People used to online lowest prices (price stress)
- Anyone expecting hands-on play (display-only store, nothing to play with)
FAQ
Q1. What floor is ToyPlus at Pangyo Pames Mall? B1F. C2 Building B107. Right next to Teenieping World (Hatchping World) Pangyo.
Q2. What are ToyPlus Pangyo’s hours? Daily 10:30–20:00. Whether they close on holidays is unconfirmed.
Q3. Is there an admission fee? No. Free admission. It’s a toy store — if you don’t buy anything, you pay nothing.
Q4. Who operates ToyPlus? Aurora World Co., Ltd. A toy retail chain with 15 stores nationwide.
Q5. Can I bring a stroller? Yes. The aisles are wide enough. Some narrower display sections might be tight to turn around in.
Q6. Where do I park for ToyPlus Pangyo? Use the Pames Mall parking garage. Whether ToyPlus offers parking validation is unconfirmed.
Q7. Does ToyPlus Pangyo sell Teenieping toys? Yes. Heartping series, Princess Surprise, Shooting Star, Golden Heartping and more, ₩6,800–₩55,800.
Q8. Does ToyPlus have a membership discount? New members get a 10% discount coupon. Check the sign at the entrance.
Q9. Is there a separate Kidult Zone? Yes. Past the store exit, there’s a separate space with figures, gacha and other adult-oriented products.
Q10. Will kids beg to buy things? Depends on the child. our kids didn’t. With no hands-on play elements and products just on display, they browsed casually.
🎯 Seoul Travel Essentials
- ✈️ Korea SIM Card (KT 4G/5G) — Airport pickup, unlimited data
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Recommended Seoul Tours for Families
- Seoul Family Tour — Kid-friendly customized tour of Seoul and nearby areas
- Seoul Palace & City Tour — Small group tour covering Gyeongbokgung, Changdeokgung, and Namsan Tower in one day
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FAQ
How to Get There
📍 View on Google Maps · Naver Map (Korean)
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